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The latest food and beverage industry news and trend analysis

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Flavours & Colours

Golf Host Hally Leadbetter Debuts 'Happy Golfer' Brand with Functional Energy Bites

January 14, 2026

Golf Host Hally Leadbetter Debuts 'Happy Golfer' Brand with Functional Energy Bites

The launch aims to disrupt the golf snacking category, which has traditionally been dominated by high-sugar options or heavy meal replacements, by offering a "clean energy" solution packaged in a format native to the sport.

Circle K Secures Exclusive Launch of Monster Energy 'Ultra Punk Punch' Ahead of National Rollout

January 14, 2026

Circle K Secures Exclusive Launch of Monster Energy 'Ultra Punk Punch' Ahead of National Rollout

Global convenience retailer Circle K has announced a strategic retail exclusive with energy giant Monster Energy, securing the initial launch rights for a new flavour innovation: Ultra Punk Punch.

Crispy Green Debuts Trial Pack as Data Shows Shift Away from Restrictive 'New Year' Diets

January 14, 2026

Crispy Green Debuts Trial Pack as Data Shows Shift Away from Restrictive 'New Year' Diets

According to the company, nearly 6 in 10 community members still prioritise sweet or fruit-based snacks when cravings hit, challenging the notion that January is a period of complete sugar abstinence.

Skittles Redefines Game Day Advertising with 'Live Commercial' Delivery Starring Elijah Wood

January 14, 2026

Skittles Redefines Game Day Advertising with 'Live Commercial' Delivery Starring Elijah Wood

Mars Snacking North America has announced a disruptive marketing activation for the 2026 Big Game, partnering with actor Elijah Wood and delivery platform Gopuff to launch a "never-before-tried" advertising concept.

Pop & Bottle Launches 'Wickedly Good' Limited-Edition Line to Celebrate Wicked Streaming Release

January 12, 2026

Pop & Bottle Launches 'Wickedly Good' Limited-Edition Line to Celebrate Wicked Streaming Release

The launch combines the brand's "clean label" positioning with the theatrical flair of the franchise, encouraging consumers to host streaming parties and craft mocktails using the new SKUs.

Lindt & Sprüngli Taps into Global Pistachio Craze with New Excellence Dark Bar

January 12, 2026

Lindt & Sprüngli Taps into Global Pistachio Craze with New Excellence Dark Bar

Swiss chocolatier Lindt & Sprüngli has unveiled the latest addition to its premium portfolio, announcing the launch of the Lindt Excellence Pistachio Dark Bar.

McCormick Signs Two-Year Strategic Partnership with Paris Hilton and 11:11 Media

January 12, 2026

McCormick Signs Two-Year Strategic Partnership with Paris Hilton and 11:11 Media

The deal represents a significant pivot for the heritage spice brand, aiming to modernise its image and connect with the "next generation of taste chasers" by blending culinary expertise with pop culture entertainment.

Horizon Organic Enters High-Growth Creamer Category with 4-Ingredient 'Real Dairy' Line

January 12, 2026

Horizon Organic Enters High-Growth Creamer Category with 4-Ingredient 'Real Dairy' Line

Horizon Organic, the largest organic dairy brand in the United States, has announced a major expansion into the coffee adjuncts market with the launch of Horizon Organic Real Dairy Creamers.

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